ThinkLA Celebrated LA's Big Ideas At 2017 IDEA Awards Gala


 An LA-based nonprofit organization, ThinkLA, issued this press release on PR Newswire to promote and report on its 2017 IDEA Awards Gala. The IDEA Awards, now in its seventh year, recognize the year’s most innovative advertising and marketing and celebrate the entrepreneurial and creative spirit of Los Angeles. The Gala was held the night before on June 1st at the Beverly Hilton. The event was produced by ThinkLA and LA-based creative agency Walton Issacson and sponsored by the gay dating app, Grindr.
The press release briefly detailed the Gala’s events, listed the winners of the awards (Campaign of the Year went to Deadpool) and linked to ThinkLA’s website for viewers interested in photos. The release concluded by hinting at a video recap that was coming soon. It featured a simple promo poster for the Gala. There was no quote from any party.

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